Meta Description Keyword Extractor
Analyse a meta description for length, key phrases and whether your target phrase appears, with truncation guidance.
Your input
Everything you type is processed in this browser tab. Nothing is uploaded, logged or stored.
Results
Fill in the fields and choose Run tool to see results here.
About this tool
The meta description does not help you rank — search engines have said so repeatedly — but it does decide whether someone clicks the result you worked hard to earn. This analyser measures the description's length against the range that usually displays in full, extracts the phrases it emphasises, and checks whether your target phrase appears at all.
How it works
The text is measured in characters and words, and compared against the customary display window of roughly seventy to one hundred and sixty characters. Recurring two-word phrases are extracted so you can see what the snippet actually stresses, and the distinct substantive words are listed. If you supply a target phrase, its presence is reported, because a matching phrase is usually bolded in results and draws the eye.
- 1Paste the meta description as written.
- 2Optionally enter the phrase you want the page found for.
- 3Generate to see length, phrases and presence checks.
- 4Rewrite until the description reads like a promise a person would accept.
Example
Input
A 122-character description mentioning remote onboarding
Output
122 characters · within the usual display range · target present: yes
When to use it
- Checking descriptions before publishing a batch of pages.
- Finding descriptions that are too short to be persuasive.
- Auditing whether descriptions mention the page's actual subject.
- Comparing two drafts on length and emphasis.
Tips
- Write the description as an offer, not a summary — say what the reader gets.
- Include the target phrase naturally so it can be bolded in results.
- Do not add a meta keywords tag; no major search engine has used it for many years.
Limitations
Search engines rewrite meta descriptions frequently, especially when a query matches a different part of the page, so even a perfect description may not appear. Display length is measured in pixels, so the character range is approximate. Meta keywords, incidentally, are obsolete and should not be added.
Frequently asked questions
- Do meta descriptions affect rankings?
- No. Major search engines have confirmed they are not a ranking factor. They affect click-through, which is worth optimising for its own sake.
- Should I use the meta keywords tag?
- No. It has been ignored by major search engines for many years and adds nothing. This tool deliberately does not generate one.
- Why does Google show different text?
- Search engines generate a snippet from whatever part of the page best matches the query. A strong description makes that substitution less likely, not impossible.